The popularity of OTT services continues to accelerate.
Today, we live in an era website where movies, dramas, and entertainment shows can be enjoyed easily at home or on the go.
However, as subscription fees keep rising and extra costs are added,
more users are looking at ad-supported free services.
In this article, we’ll look at how OTT services became mainstream and why people are turning to free streaming options.
How did OTT services begin?
OTT platforms evolved by replacing cable TV with online streaming.
Because users can watch content anywhere with familiar devices like smartphones and tablets,
more people started using these services.
Especially as people spent more time at home during COVID-19,
streaming consumption surged.
The appeal and limits of OTT services
The biggest advantage of OTT is the freedom to choose what you want to watch.
Platforms like Netflix, Wavve, and TVING continuously release diverse content.
There are also some limitations.
Price increases and pay-per-view models add pressure.
Subscription cancellations are also increasing.
What are free streaming services?
Ad-supported streaming offers free access to users.
Users can watch movies and shows without financial burden.
Recently, the FAST (Free Ad-Supported Streaming TV) model has gained attention.
Both users and providers benefit from the ad model.
Why is FAST becoming popular?
FAST is a rapidly spreading trend in streaming.
As more people look for free entertainment after the pandemic, ad-based platforms gained focus.
Emerging FAST platforms are gaining attention.
With news, sports, and entertainment, interest continues to rise.
To wrap things up
Cost pressure drives users toward free platforms.
Comparing services and choosing what fits your lifestyle can be enjoyable.
We can expect streaming services to become even more diverse and accessible.